Bajío technology

SEE MORE, CATCH MORE.



THE AMOUNT OF OPTICAL ACUMEN AT BAJÍO IS THE STUFF OF LEGENDS. WITH WELL OVER 50 YEARS OF COLLECTIVE EYEWEAR EXPERIENCE, OUR TECHNICAL EXPERTISE RUNS DEEP. EVERY DETAIL IS DESIGNED FOR THE DEMANDS OF ALL-DAY USE ON AND OFF THE WATER. WE PROTOTYPE, TEST AND RETEST UNTIL OUR SUNGLASSES ARE THE BEST FITTING, MOST COMFORTABLE, LIGHTEST, CLEAREST, CLEANEST AND COOLEST LOOKING ON THE FLATS.

BAJÍO LENSES

OUR LENSES ARE THE CLEAREST ON THE PLANET

The most common response we hear from customers when trying on a pair of Bajíos for the first time is, “Wow, these are so clear—I see more and see better.” Here’s why:

Bajío is taking a completely new approach to light management. While others have technology that reduces yellow light, ours reduces blue light. 

We hear a lot about reducing blue light from computers, but the biggest producer of blue light is the sun. For those of us who spend more time on the water than in front of a screen, blocking the sun’s blue light is critical to our vision and our health.

Using proprietary techniques, Bajío is able to improve lens clarity, reduce blur, glare and haze while enhancing color and protecting your eyes from harmful rays. Blocking 95% of blue light up to 440 nm, Bajío sunglasses block more blue light than any other brand on the market. 

The result: See fish better in Bajíos.

LAPIS TECHNOLOGY

All Bajío lenses block 95% of blue light up to 440 nm and the majority of intense yellow light at its peak of 580 nm. This means no more hazy days and no more color interference.

GLASS LENSES

If visual clarity and scratch resistance are the most important to you, pick glass. 

POLYCARBONATE LENSES

If impact resistance and light weight are most important to you, pick polycarbonate.

PROTECTIVE COATING

Bajío’s polycarbonate lenses have oleophobic coating on both sides to shed oil and water, and resist smudging (the biggest culprits: sweat and sunscreen). This coating also increases the scratch resistance and extends the life of the lens.

POLARIZATION

Bajío lenses are polarized. They cut out the glare and allow you to see how amazing our waters really are. Polarization increases depth perception and contour so not only do you see things better in the water, but you also see things from further away when on the water. This is key technology for sight fishing.

NAMED FOR PARTICULAR FISH AND THE ENVIRONMENT IN WHICH THEY LIVE, BAJÍO OFFERS SIX LENS COLORS TO CHOOSE FROM. SEE YOUR SPECIES BETTER AND INCREASE YOUR CHANCES OF A HOOK UP.

TREVALLY

Our darkest lens. Great for off-shore fishing when the sun is bright. 

PERMIT

Bajío’s second darkest lens. Great for fishing flats, reefs and shore-lines in bright sun.

CUDA

Medium light, high contrast lens. Great for fishing in both bright sun and lower light. This high contrast lens with copper base also works well for treelined Western rivers and lake fishing.

DRUM

Medium light, high contrast lens. Great for fishing in both bright sun and lower light. This high contrast lens with rose base also works great for Western rivers and lake fishing. 

JACK

Great low contrast lens with less bling than the mirrored version.

COpper

Great high contrast lens for spotting underwater structures and fish.

FIT FOR FISHING ALL DAY

A WEIGHT HAS BEEN LIFTED

We have all felt the weight of our shades after a full day of fishing. That’s why Bajío goes to great lengths to design each and every pair of our sunglasses to be as lightweight and comfortable as possible.

It’s a long and tedious process—but worth every effort at the end of the day. We sketch out designs by hand, do 3D CAD modeling, and make prototypes. Tons and tons of prototypes. Then we test hundreds of styles on hundreds of people out in the field. Non-stop. Only once it’s unanimous—meaning a particular model has been determined an overall favorite by the most testers in terms of fit, fashion, weight, comfort and curvature—does it make the cut.

We’ve had reports of anglers that forget they are wearing our sunglasses because they are so lightweight. We’ve also heard a few tales of people thinking they lost them only to realize they are still on their heads but were so lightweight they don’t notice them. We figure, as long as they find them eventually, it’s a good problem to have.

With 12 frame styles to choose from (plus 2 lens materials and 6 lens color/tint options) and a handful more on the way, some glasses are built to be more flexible, others more fashionable. With our vast industry experience, we know what’s worked in the past, we design any issues out of our line, and constantly search for ways to improve and evolve. We are passionate about what we do and don’t sleep until we get it right. The result is the lightest weight and most comfortable shades on the ocean.

FRAME SIZE

At Bajío, every frame has a reason and purpose. Each has unique features—from performance elements like blocking out light from the upper corners, or adding curvature for a more secure fit to lessening curvature for a slightly more relaxed fit and a flatter frame design with style for miles. No matter your personal preference, each frame size and style are designed to fit well and feel comfortable all day long.

Sun Blocking Temples

Bajío offers different temple widths for different purposes. For more coverage and light blocking, chose a style with a closer fit and wider temple width (think of it as a wider rim on a hat) like Nato, Bales Beach or Nippers. For less coverage and a more casual look, chose thinner temple widths like the Soldado, Snipes and Calda. We offer a frame for everyone.

LIGHT WEIGHT

Bajío’s lightweight feel is attributed to three things: material, engineering and fit. By choosing lightweight bio-based nylon for our frames, polycarbonate for lenses and designing out any excess material, the result is extremely lightweight, comfortable and virtually indestructible sunglasses. In addition, the better our frames distribute weight around the head and face, the better your sunglasses fit and the lighter they feel.

NOSE PADS

Bajío nose pads are co-injected Thermal Plastic Rubber (TPR) and permanently bonded to the frame for provide cushion, comfort and grip in the face of sweat and slippery sunscreen.

TEMPLE PADS

Our temple pads are co-injected Thermal Plastic Rubber (TPR) and permanently bonded to the frame for durable, long lasting comfort, cushion and grip in the face of sweat and slippery sunscreen.

BASE CURVE

The base curve refers to the curvature of our sunglass frames around your head. The higher the number, the higher the wrap or the snugger the hug. 

FIND OUT WHAT WE’RE MADE OF

BETTER MATERIALS. BETTER SUNGLASSES.

SUSTAINABLE BIO-BASED NYLON

Bajío offers castor-based bioplastic frames, coconut husk-based frames and we are currently working on PET frames made from recycled water bottles as well as recycled nylon frames made from ocean trash and carpet remnants. Stay tuned for more information as we test, retest and offer new materials.

Castor-based Bioplastic Frames

The majority of our frames are plant-derived. Instead of petroleum-based plastics, we make frames from castor plants. The material is lighter than aluminum, carbon fiber, and glass composites, yet 10 times stronger than polycarbonate, and 13 times stronger than other common bioplastics.

Coconut Husk-based Frames

When we first learned that we could create sunglass frames from discarded coconut husks—a by-product of food production—we jumped for joy. What’s more Bajío than frames made of coconuts? We have dedicated a lot of time to researching this material, and are hoping to roll product soon. Stay tuned!

RECYCLED STAINLESS STEEL

Bajío’s aviator style frames are made with recycled stainless steel. Made for comfort with the wearer in mind, stainless steel is hypoallergenic, non-corrosive and extremely durable. This is the perfect material for anyone who intends to be in saltwater environments.

RENUABLE GLASS

Made from sand, Bajío’s glass lenses are 100% recyclable— it comes from the Earth and naturally goes back to the Earth. Glass has an unlimited life and can be recycled endlessly. It just so happens that glass also has the best clarity and natural scratch resistance too—so it’s a win-win. 

CACTUS LEATHER

In our search for the best case scenario for Bajío sunglass cases, we found an exciting, eco-friendly option in our own backyard: Cactus leather. Cactus does not require irrigation (minimal rainwater does the trick) and the cactus leather is dried using solar energy.

RECYCLED CARDBOARD & PAPER

When you purchase your first pair of Bajío sunglasses, you will see they come in a beautiful box made of recycled paper along with an envelope full of recycled care cards and instructions printed with 100% natural algae-based ink—the safest ink for the planet.

ORGANIC COTTON

Bajío t-shirts are made with sustainable GOTS Certified Organic Cotton. GOTS stands for Global Organic Textile Standard—a worldwide leading textile processing standard for organic fibers. GOTS established requirements across the entire supply chain—from fiber to sewing the garment—for both ecological and labor conditions in textile and clothes manufacturing. 

BAMBOO

We use bamboo instead of wood or plastic whenever we can, because it’s a strong, fast-growing, renewable, and sustainable material. We are currently using a product called Plyboo in the construction of our sunglass display cases. It is certified by the U.S. Council on Green Building. Bajío is also looking at bamboo for its breathable, moisture wicking qualities in clothing. Stay tuned for more.

Giving Back with Gallo: A Story of Hope for Xcalak Beach

On Bajío’s recent Odyssey expedition to Xcalak, Mexico, we learned about an incredibly disturbing trash problem. Due to ocean currents and illegal dumping, vast amounts of plastics and ocean trash from neighboring countries and the cruise industry are being deposited on the shores of the tiny town of Xcalak—a mecca for flats fishing where you can catch permit, tarpon, bonefish, triggers, snook and cuda all on the same day.

We love Xcalak and its people and decided to do something about this growing trash problem. So we teamed up with local Liz Castro, daughter of Xcalak’s first fly fishing guide, and hired her to help us create a trash cleanup program. Liz manages 10-15 local people to clean up the town’s beaches and she hires trucks to haul away and dispose of the waste at recycling centers. This program is ongoing while we research and investigate the perpetrators causing the problem and work to stop it at its source. Learn more about Xcalak and its growing trash problem here.

Gallo is deeply bothered by the trash problem as well and allowed us to use his rooster painting on our fundraising gear as an effort to help clean up the town’s beaches.